Profiting from Planning: The Business of Farming

Date: 3/23/2013
Time: 8:00 AM

(Click here to download a pdf of the conference brochure.)

Online registration is closed, but there are seats still available.  Please call 860-768-1100 to place your reservation

8:00 - 8:30AM  Registration


8:30AM - 8:45AM   Welcome and Greetings

Don Tuller, Tulmeadow Farm, President, CFBA Board of Directors

Steven Reviczky, Commissioner, Department of Agriculture

Joseph Bonelli, Associate Extension Educator, UCONN and Risk Management Association


8:45AM - 9:45AM  Understanding and Evaluating Market Opportunities,

Robert Santy, President and CEO, Connecticut Economic Resource Center


9:45AM – 10:45AM  Setting Your Strategy - Key Steps to Developing a Farm Business Plan

Jon Jaffe, Vice President/Farm Business Consultant, Farm Credit East and Joseph Bonelli, Associate Extension Educator, UCONN


10:45AM – 11:00AM  Break


11:00AM – 12:00AM - Choose one Program:

  • Marketing - Using Customer Demographics To Help Market Your Products 

           Therese Mulvey, Vice President of Marketing Intelligence, Valassis


  • Industry Benchmarks – Comparing Your Farm Costs and Profitability Against  Industry Standards

           Erin Pirro, Consultant, Farm Credit East



12:00PM - 1:00PM  Working Box Lunch


1:00PM - 2:00PM - Choose one Program:


  • Hot Topics in Farm Labor Issues 

          Attorney Jessica Wragg, Robert Noonan and Associates


  • Farm Business Entities - What is the best choice for your business? The pros and cons of LLCs, sole proprietorship, partnership, corporation 

          Attorney Richard Roberts, Halloran and Sage



2:00PM - 3:00PM - Choose one Program:


  • Insuring Your Farm - Examining your farm's exposure to risk, coverage for agritourism, pick-your-own, business risks

          Emily Keggan, Regional Farm Sales Manger, Nationwide Agribusiness and

           Joseph Bonelli, Associate  Extension Educator, UCONN


  • Getting a Commercial Loan - Establishing credit and obtaining loans  

          Jon Jaffe, Vice President/Farm Business Consultant, Farm Credit East


  • Grants and Special Loans - Finding and applying for grants and special loans 

          Ron Olsen, Marketing/Inspection Representative, Connecticut Department of Agriculture


This program is a cooperative effort of the Connecticut Farm Bureau, The University of Connecticut Cooperative Extension System, the Connecticut Department of Agriculture and Risk Management Agency/USDA


To register Friday 3/22, please call the CFBA office at 860-768-1100.  Late Registration fee has been waived!  Fees just $50 for CFBA Members, $65 for non-Members.




Nationwide (R) is the endorsed insurance provider for Connecticut Farm Bureau.
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